Brand
Strategy

We create powerful brands
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Develop content that strengthens interest and converts

Our Inbound Marketing strategies help attract your audience to your business. By sharing relevant, useful information and experiences that answer your potential customer’s questions throughout their buying journey, you can support their decision making, while raising brand awareness. We will work with you to orchestrate an optimal inbound marketing approach for your brand across a variety of media channels, including organic and paid marketing.
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How Inbound Marketing can help your brand?


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Improve brand awareness

We will create an instantly recognisable brand with powerful core messaging and visual identity that resonates with your target audience and is memorable.

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Demonstrate brand value

We will clearly communicate your what your brand is about with stunning illustrations, graphics, animation, and video in a tone of voice that is exactly you. 

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Connect with your audience

Your brand’s personality will help develop an emotional connection with your audience.  

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Differentiate from competitors

Through collaboration and a deep understanding of your core values, we can bring your brand to your ideal customers and set you further apart from the competition.

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Our experience

With experience in creating successful and uniquely positioned brands across a variety of industries, you can be sure that your brand will be in knowledgeable and creative hands.

Our Brand Strategy specialties

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Vision, mission, values & positioning
We can craft a clear story to set out your business purpose and identity, so your audience know exactly what your stand for.
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Brand archetypes
We’ll work together with you to map out the brand archetypes that best reflect the characteristics of your brand for a clear and comprehensive way to communicate them.
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Logo Design
A logo is the visual anchor for your brand. So it’s important to make sure it not only reflects your brand values and personality but is also memorable.
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Brand guidelines
Make sure everyone in your business knows how to present your brand with a clear set of guidelines. These ensure consistency across all outputs and make it more effective.
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Corporate Identity
We make sure your brand image is conveyed consistently with visual unity across all your brand’s touch points to enhance brand recognition and trust.
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Colour Schemes & Typography
We not only sensitively select colours and fonts for your visual identity that evoke the correct emotions and reaction you’re aiming for, but run them through accessibility checks.
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Tone of voice & brand messaging
We will develop a tone of voice that speaks your audiences’ language, that will best connect with them, create impact, built trust and authority.
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Research and Moodboards
Our research and moodboards help transform our ideas into tangible visual concepts, that can be easily understood by all stakeholders. 

How can a brand strategy attract More Customers?

How can a brand strategy attract More Customers?

What our clients thought

We highly recommend Wurkhouse for branding, logo and creative development. Their team, led by Eva played a pivotal role in launching our Mossco kitchen, bar, and cafe at Travelodge Plus Dublin City Centre. From initial concepts to logo design to branding guidelines to final assets, their attention to detail and creative suggestions were exceptional. Client services provided by Hannah is excellent. We're delighted with the results and continue to work with them ongoing for mossco.ie and our restaurant.

David (Marketing Manager – Travelodge Plus Dublin City Centre)

Related wurk

Mossco
Mossco
Portobello Institute
Portobello Institute
Hotel Killarney
Hotel Killarney
Let’s talk about your marketing projects