Drawing kids into Their Future Plan

Derry City & Strabane District Council (DCSDC) is a local borough council based in Northern Ireland.

DCSDC required a partner to manage and oversee the design and print of numerous Draft Community Plan publications aimed at children aged 5-11.

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What We Did


Considering the project brief and following brand guidelines, our designers developed our own interpretation of how we can appeal to the target market. Style samples were mocked up along with character illustration and sample backgrounds to ensure we encapsulated right look and feel.

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Just wanted to say thanks again, the children’s versions are currently being distributed to all 69 primary schools in the council area, and the initial response has been great with everyone commenting on the quality of the illustrations.

Colm Doherty, Project Officer, Derry City & Strabane District Council


15,000 print

Distributed to 69 schools within the borough